FCA, Long Island’s leading health and human services not-for-profit organization, recently named Kim L. Como marketing and communications director.
In her new position, Como will be responsible for FCA’s brand development through the coordination and generation of a wide variety of print, video and digital marketing campaigns that promote FCA programs and services and support FCA’s outreach to donors, consumers and government officials.
FCA President and CEO Jeffrey L. Reynolds, made the announcement on behalf of the organization.
“Kim has long been a supporter and friend of FCA,” said Reynolds. “We have worked with her on many initiatives in the past and wholeheartedly welcome her to our team. She is a highly skilled communications professional whose comprehensive knowledge of the Long Island landscape will help us reach a broad audience of donors, potential staff members and people who may need the support of FCA programs and services, either now or in the future.”
Como’s major media experience includes close to 9 years in community-facing positions at Newsday, Long Island’s daily newspaper, most recently serving as communications director. Her responsibilities included developing communications and media plans for projects and events, strengthening relationships with key community organizations and leaders, and fostering relationships with national and regional media.
At NBC Universal, where she worked for 15+ years, Como worked her way up from an NBC page position, to manager, news partnerships, serving as the internal PR department between network/cable news platforms including Today, Dateline, Nightly News, MSNBC and CNBC and NBC’s more than 220 affiliate stations around the nation.
In this role she produced and pitched original content and identified relevant content to a diverse affiliate clientele, among other duties.
Through her work and as a parent raising a family on Long Island, Como is well aware that challenges come in all forms to all communities. She is committed to doing her part to help Long Islanders cope and thrive amidst these challenges. Como and her family reside in North Babylon.
